Visa and EXIT Festival: New, touchless way to pay at the Jubilee Festival Edition

In order to mark the great celebration of this year's twentieth jubilee edition of the EXIT Festival with audiences from around the world, EXIT with Visa’s support, the Official Payment Partner of the Festival, has developed the EXIT Fusion app an innovative QR code based-solution. This app offers the Festival goers convenient, practical but above all secure and touchless experience at the counter.

11. July 2021. — Author: EXIT

All it takes is to simply register and save data about your Visa card in safe enviroment which provides Visa Secure technology. While paying for a drink simply scan the QR code displayed by the participating merchant at the Festival, and confirm the payment. The whole process is completed within a few seconds.

“After a very challenging year, we are continuing to develop innovations that will make everyday life easier for users. As partners, together with the EXIT Festival, we are focused on delivering the best and the safest experience to the Festival visitors. We believe that new QR code-based payment solution will provide users with all the convenience of cashless payments and safety of a touchless at-the-counter experience, which is of great importance in times of pandemic “– said Vladimir Djordjevic, General Manager at Visa for Southeast Europe.

EXIT Fusion app is the first of its kind in Serbia, that brings a new form of mobile payments by scanning QR code with a Visa payment card. Besides innovative experience, for each payment the user of the EXIT Fusion application will receive 15% of the value in loyalty points which they will be able to exchange for prizes in the form of drinks and other festival products at the marked sales points at the Festival.

“After the most difficult period in the festival’s history, we are proud to finally meet up at our fortress, and we have prepared something truly special for that encounter with our audience. The EXIT Fusion app, an absolute innovation in payment at the Serbian festival scene, will not only speed up and facilitate shopping at Exit but will also reward our visitors. We are extremely honored to continue our outstanding cooperation with Visa through this project, and we are delighted that, as a global brand, Visa has supported new performers who will perform on the most important stage for young bands — Visa Fusion.” – said Ivan Petrović, Chairman of the Board of the EXIT Foundation.

Payment via the EXIT Fusion application became available from July 9. The app is available on AppStore i Google Play.

This year, Visa has also provided a variety of benefits for its customers and Exit Festival visitors,
including 10% weekend discounts options for EXIT tickets purchases online, fast tracks at key top-up zones, and 7.5% discount for drinks for all who top-up Festival cashless card with their Visa card.

Suport to local, upcoming bands

As a proud partner of the Festival and within the #Supportlocally mission aimed to supporting the local community , Visa together with EXIT completed competition in which four small bands have been selected to perform on one of the three largest stages – Visa Fusion stage. Visa Fusion Stage is known to have hosted some of the most prominent rock, pop, and alternative performers but also names from many other genres both from Serbia and rest of the world throughout the Festival history.